Tanzohub is an exciting new platform that is transforming the way people interact and engage with live events and performances. With its innovative technology, Tanzohub is taking live experiences to the next level and enabling deeper connections between performers and audiences.
Introduction
Tanzohub allows users to actively participate in live events through their smartphones and other devices. Unlike traditional live experiences where the audience is passive, Tanzohub makes events truly interactive and immersive.
Tanzohub utilizes advanced real-time video rendering technology to integrate the audience into the event visually. As attendees use their smartphone cameras, Tanzohub maps their video feeds onto animated avatars which are then projected onto large displays and mixed into the live production in real-time.
This creates a shared metaverse-like environment where remote attendees can come together and engage with each other, performers, and the event itself. Tanzohub breaks down the barrier between passive viewership and active participation.
Key Features and Benefits
Some of the standout features and benefits of Tanzohub include:
Immersive Participation
With Tanzohub, attendees are no longer just spectators. They become active participants immortalized directly into the live event. This creates a highly immersive and engaging experience where the audience impacts the performance and energy of the event.
Social Connection
Tanzohub enables attendees to visually interact with each other through their animated avatars. This facilitates a sense of community and social bonding, allowing people to make connections as if they were actually together in person.
Gamification and Rewards
Tanzohub applies gaming principles with features like points, badges, and leaderboards to incentivize participation. Attendees can collect rewards and recognition for their involvement, making the experience more fun and compelling.
Data and Analytics
The platform captures extensive real-time data and analytics on attendee participation and engagement. This provides organizers powerful insights to optimize and enhance both future live productions and the Tanzohub platform.
Multi-Platform Accessibility
Tanzohub is accessible across devices from smartphones to large format displays. This allows organizers to accommodate various event setups and enable broad attendee access from anywhere globally.
Audiences at Scale
Tanzohub enables events to visually integrate audiences at a much larger scale than traditional live productions. This magnifies the energy and buzz of events with thousands of attendees participating simultaneously.
Tanzohub Platform
The Tanzohub platform comprises two core components – the Tanzohub Studio and the Tanzohub App:
Tanzohub Studio
This is the production software that organizers use to manage the live event and audience integration. The Studio lets producers overlay multiple real-time audience video feeds into different scenes and control how they interact with the performance.
Tanzohub App
This is the mobile app audience members use to capture their video, transform into avatars, and participate visually in the live event. The app provides interactive features like gestures, emotions, dances, and more for engaging with the experience.
Use Cases
Tanzohub unlocks new possibilities across diverse live events and performances including:
Concerts and Festivals
Artists can perform to crowds of digitally simulated fans. Audiences around the world can attend concerts virtually as animated avatars and interact with the performers and other fans.
Speeches and Presentations
Keynote speakers can present to large visualized audiences from remote locations. Presenters can also garner real-time reactions and feedback.
Dance and Theater
Performers can choreograph interactive dance routines. Theatrical productions can integrate remote attendees into the visual scenes and storylines.
Fitness and Classes
Instructors can lead workouts, classes, and training with remote participants joining live on stage. Attendees can motivate each other and move in sync.
Weddings and Events
Couples can share their first dance and special moments with attending friends and family visualized live. Virtual attendees can socialize and celebrate together.
Gaming and eSports
Gamers can be projected into eSports arenas and get crowd reactions to big plays. Fans can cheer and engage from home like they’re spectating in-person.
The possibilities span across entertainment, education, enterprise, and more. Tanzohub delivers next generation live experiences.
Company Overview
Tanzohub was founded in 2018 by digital media pioneers Mark Zviman and Alan Dai. Zviman previously founded multiple successful online video startups. Dai worked on R&D teams pioneering live holographic technology and volumetric video capture.
Their shared vision was to shatter the fourth wall and limitations of traditional live events. By converging interactive mobile video, real-time 3D graphics, and live production, Tanzohub empowers unmatched levels of audience participation, connection, and engagement.
Initially bootstrapped, the company raised $7 million in Seed funding in 2019 led by Gradient Ventures (Google’s AI fund) and Partech. Tanzohub is based in Mountain View, CA and has over 50 employees working across its product, engineering, and business teams.
Product Rollout
Tanzohub was in private beta in 2018, working with select partners to test and refine the platform. In 2019, Tanzohub opened up its SDK, APIs, and technology integrations to developers and content creators.
The company rolled out the first version of its Tanzohub Studio and Tanzohub App in Q1 2020. In Q3 2020, Tanzohub launched its self-service platform, enabling anyone to sign up and start creating interactive live events.
Over 10,000 events have now been hosted on Tanzohub with over 250,000 remote attendees participating globally. The company continues to rapidly enhance its platform and widen its customer base across industries.
Customer Success
Early adopters have already produced incredible interactive events on Tanzohub across concerts, conferences, comedy shows, dance performances, and more.
Travis Scott Fortnite Concert
In April 2020, hip hop superstar Travis Scott performed a concert inside the popular Fortnite game. Using Tanzohub, Scott’s team integrated live fan reaction feeds into the virtual concert, creating an epic participatory experience with over 12 million attendees.
Einstein On Stage
To promote COVID vaccination awareness, Einstein On Stage created an interactive comedy show blending real-time performances with animated routines. Tanzohub visualized remote attendees laughing and applauding throughout the show, amplifying the energy and engagement.
Proximity Dance Interactive
This dance company has produced original Tanzohub productions where remote audiences control lighting sequences and visual effects by performing gesture controls together. Up to 2,000 attendees have participated in unison, creating a new form of “technologically enhanced dance.”
Cloud Summit 2022
At this tech conference, Tanzohub transformed remote presentations into hybrid events with over 5,000 attending avatars reacting in the virtual audience. Attendees networked backstage in the Tanzohub metaverse lounge.
These and many other productions have showcased how Tanzohub can revolutionize live events.
Future Roadmap
Tanzohub has ambitious plans to continue advancing its platform and transforming the future of live experiences:
- Enhanced social features for attendees to interact and hangout together through their avatars
- Built-in streaming integration for interactive broadcasts to platforms like Twitch and YouTube
- Shared metaverse environments for attendees to explore and engage within virtual worlds
- Augmented reality functionality to blend Tanzohub avatars and interactions into physical venues
- Expanded animation options including full body motion capture and photorealistic avatars
- Tanzohub Marketplace where creators can buy and sell interactive content, assets, and tools
The company aims to unlock new possibilities for human connection through live interactions. As Zviman emphasizes, “Beyond just watching, Tanzohub is about being part of the action.”
Conclusion
Tanzohub represents the cutting edge in transforming passive viewership into active participation. With its ability to visually bring audiences into live events and empower engagement at scale, Tanzohub delivers the future of immersive, interactive experiences.
Both event organizers and attendees are embracing this new platform as it enhances connection, community, and entertainment. As Tanzohub continues innovating on its technology and expanding its platform, the possibilities for revolutionizing live events will be limitless.
Tanzohub provides the tools to shatter the fourth wall. The energy and excitement of the world’s most participatory live productions is now in our hands.
FAQs
What is Tanzohub?
Tanzohub is an interactive live event platform that visually integrates remote attendees into performances using real-time animated avatars projected on displays. This allows audiences to actively participate rather than just passively watch.
How does Tanzohub work?
Attendees use the Tanzohub app to capture video that is transformed into animated avatars in real-time. Organizers use the Tanzohub Studio software to composite the audience feeds into the live production and control interactivity.
What can you do on Tanzohub as an attendee?
Attendees can clap, dance, emote, chat, earn points, interact with the performance and other participants, and more. It makes audiences part of the event.
What types of events work with Tanzohub?
All kinds of live events and performances can become interactive with Tanzohub – concerts, theater, dance, comedy, esports, conferences, and countless more.
How is Tanzohub different from virtual events platforms?
Tanzohub is designed specifically for blending real-time remote audience participation into live in-person productions for a hybrid and enhanced experience.